When Mohammed Abdul Rahman established Sahara Industry, he was not aware that the business of water treatment in which he was venturing into will become enormous in size and value in just two decades. A small beginning with the seed money from his father, he established a name for his organization far and wide and achieved the initial business success by making INR 25 million in no time. With a degree of MBA in Marketing &Finance, he keep on experimenting with innovative ideas and products line up to surprise his competitors.
“Every customer is unique and every customer is important. With Sahara Industry as a solution provider, each customer can expect a water treatment plant as original as they are.”
There are two possible sources of water for the industries:municipal water supply and ground water. The municipal water supply is costly and extracted water has hardness and contamination. If the water is substandard, not only might the productsbe less effective, but the impurities in the water might have a negative interactionwith other ingredients in the products being produced by the industries. Hence, there is an essential need of high purity water for all production units.
India had abundant supply of water resources not very long ago. However, from being a water-abundant country, it has gradually become a water scarce country due to increasing population pressure, faster urbanization and strong industrial progress combined with unsustainable use of fresh water. At present, the world’s most populated country, it is very challenging to sustain 18% of world population with only 4% of global waterresources. With increasing water pollution and severity of stress, the treatment and management of water has assumed greater importance.
Water is a key ingredient in the manufacturing process inall industrial sectors. The quality of water treatmentequipment plays a major role in production from food products to medicine and textile to steel and others. An inefficient water treatment plant not only waste valable water but industry also has to compromise with their entire operation. Good quality and technologically advanced water tretament equipment not only presents a significant opportunity for big money savings but also a much lighter load on the municipal solid and liquid waste treatment plants by producing less wastage.
Abdul Rahman is spearheading company’s initiatives in water treatment equipment, chemicals, softeners, water vending machines, swimmingpool filters and other product categories across India and abroad. With his innovative business approach and extensive knowledge and experience, he is leading in the areas of business planning and development, financial planning & policies, product development and operational management, setting up of policies and procedures for efficient use of resources to drive growth and innovation in the company. He is also accredited with successfully launching modern business tools and digital technology to help sales and marketing team to access relevant information on the go allowing them to make quick and real time decisions.
Fierce competition from online retailers and unbranded stores, in addition to the challenge of being in a growing water tretament industry, has made it overwhelmingly necessary for his business to collect all business data in one system that can be accessed at any time. This includes everything from complete vendor integrations, an integrated billing and accounting system, the ability to build equipment profiles based on customer purchases, track membrane, FRP pressure vessel, FRP Membrane Housing, and other equipment by each customer, as well as having mobile capabilities that can improve efficiency, accuracy and save company expenses both in the short and long term. Industry-specific software and mobile applications benefits management by providing real-time data immediately so that channel partners can adjust and implement strategies based on market forces enabling the businesses to thrive as water treatment industry expands and competition increases. The Frost & Sullivan in its 2022 report has estimated that Indian water and wastewater treatment market will likely reach $2.08 billion by 2025 from $1.31 billion in 2020, registering growth rate CAGR of 9.7%. For players like Abdul Rahman, the opportunities are endless.
For about 35 years, Sahara Industry has made better water. Their NSF certified treatment equipment, ISO 9001:2015 certified quality management system and vast network comprised of100+ dealers and partners across India are dedicated to addressing all water-related problems of people and industries. Being a leader in water treatment solution provider, their sales and support teams are familiar with the local water conditions in all areas of their operations and always deliver customized solutions to commercial and industrial water issues that affect the bottom line of industries.
For More details visit company website: www.saharaindustry.com or Call: +91 94905 24344
