Kingston remained the top SSD shipment leader in 2024, maintaining a solid advantage and seeing growth in market share over 2023. The results reinforced Kingston's position as the clear leader in SSD production, with the second-place supplier accounting for only 13 per cent of the total channel market. This is primarily due to Kingston’s extensive channel presence worldwide, its top-tier SSD portfolio, and its exceptional customer support.
According to the latest findings, retail SSD sales faced challenges due to ongoing weak consumer demand and notebook SSD attach rates reaching 100%. These factors contributed to a 14% YoY decline in channel SSD shipments. However, the growing integration of AI into PCs and edge devices is expected to drive demand for high-capacity, high-performance SSDs. Manufacturers that prioritise advanced technical integration, strategic channel development, and strong brand positioning will be better equipped to capitalise on the next wave of growth in the SSD market.
In 2024, Kingston significantly expanded its SSD portfolio with new offerings across client, data centre, industrial, and external segments. The launch of the NV3 PCIe 4.0 NVMe SSD introduced high-capacity 4x4 NVMe PCIe performance in a compact form factor, enhancing Kingston’s client SSD lineup. For data centre applications, Kingston released the DC2000B, a high-performance PCIe 4.0 NVMe M.2 SSD designed as an internal boot drive for high-volume rack-mount servers.
Additionally, Kingston unveiled a red colored XS1000 External SSD, which earned the 2024 Red Dot Award for Product Design. To further round out its portfolio, Kingston refreshed its line of Industrial solid-state drives tailored for system builders and design engineers. These next-generation locked-BOM SSDs provide robust storage capabilities ideal for demanding environments such as self-service kiosks, digital signage, robotics, point-of-sale systems, and video surveillance.
“We are proud to be recognised as the top SSD supplier once again,” said Kingston. “Our commitment to customers and channel partners has fueled the growth of our SSD business. This achievement reflects the dedication of our team, and we are grateful to celebrate this success together.”
For more information, visit kingston.com.
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