Mumbai, India: At a time when digital entertainment is rapidly evolving, a unique initiative is bringing India's cultural heritage to the forefront through the power of knowledge. Kaun Banega Gyanratna is a Ramayan-based quiz show created with the vision of inspiring children and young adults to reconnect with the timeless wisdom of the Valmiki Ramayan in an engaging, educational, and entertaining format.
The idea behind this initiative was inspired by the vision of Shree Pawan Gahlyan Ji and Shree Shripal Redhu Ji, who have long believed that India's ancient scriptures and cultural heritage should be presented to the younger generation through modern platforms. Their commitment to promoting Sanatan values and preserving India's rich knowledge tradition became the foundation on which Kaun Banega Gyanratna was conceived.
Transforming this vision into a large-scale reality show was undertaken by Let's VFX Studios, a Mumbai-based creative production company specializing in AI-powered filmmaking, visual effects, original entertainment properties, branding, advertising films, and digital storytelling. The studio was entrusted with developing the complete creative identity of the show—from concept execution and production planning to stage design, branding, post-production, marketing, and overall visual presentation.
Founded by Ankit Swami and Pushpit Sheoran, Let's VFX Studios has built a reputation for combining cutting-edge technology with cinematic storytelling. Through Kaun Banega Gyanratna, the founders sought to create an original Indian entertainment property that not only delivers world-class production quality but also celebrates the country's cultural and spiritual heritage.
Unlike conventional quiz shows that primarily focus on general knowledge or current affairs, Kaun Banega Gyanratna is entirely dedicated to the Valmiki Ramayan. Every question is designed to encourage participants to explore the characters, teachings, values, history, and timeless lessons contained within one of India's greatest epics.
The first season features contestants between the ages of 3 and 21 years, each competing to answer 15 carefully curated questions from the Valmiki Ramayan. Contestants are provided with three lifelines, and those who successfully answer every question correctly stand a chance to win the grand prize of ₹11 lakh.
Episode 1 of Kaun Banega Gyanratna will premiere on 22nd July 2026 on YouTube, marking the official launch of the show and giving audiences across India their first look at this one-of-a-kind knowledge-based entertainment property.
Even before its official release, the initiative received an overwhelming response from across the country, attracting more than 40,000 registrations. The remarkable participation reflects the growing enthusiasm among children, parents, and educators for knowledge-based entertainment rooted in Indian culture.
According to the creators, Kaun Banega Gyanratna is not merely a television quiz competition. It is an effort to make learning about India's civilizational heritage engaging for today's generation. Every episode has been designed to inspire curiosity while highlighting the values of truth, courage, devotion, discipline, compassion, and righteousness that have remained relevant across generations.
The production itself combines modern cinematic techniques with traditional aesthetics. Grand set design, immersive lighting, high-end visual effects, advanced post-production, and contemporary storytelling have been carefully blended to create a viewing experience that feels both modern and deeply connected to India's cultural roots.
For Let's VFX Studios, Kaun Banega Gyanratna represents a significant milestone in the company's journey toward creating original intellectual properties with a meaningful social impact. While the studio has established itself in AI filmmaking, visual effects, commercial productions, and digital content creation, this project reflects its broader vision of using technology to preserve and promote Indian heritage through entertainment.
As India witnesses increasing interest in educational and value-driven content, Kaun Banega Gyanratna aims to establish itself as a platform where knowledge is celebrated, culture is honoured, and learning becomes a source of inspiration for millions of young Indians.
With the guiding vision of Shree Pawan Gahlyan Ji and Shree Shripal Redhu Ji, and the creative execution led by Let's VFX Studios under the leadership of founders Ankit Swami and Pushpit Sheoran, Kaun Banega Gyanratna stands as an ambitious step toward bringing India's timeless knowledge to modern audiences through the language of entertainment.
