Digi Friction is a dynamic advertising agency specializing in information technology and digital marketing services. Established on August 12, 2014, by Ashraf Malik in Bareilly, Uttar Pradesh, India, the company has quickly made a name for itself by delivering innovative and effective solutions to a global clientele. With a keen focus on leveraging cutting-edge technology and strategic marketing insights, Digi Friction excels in enhancing brand visibility and driving digital growth for its clients.
From its inception, the company set itself apart through its unwavering commitment to quality and client satisfaction. This dedication quickly earned it a reputation as the premier advertising agency in the region. Over the years, Digi Friction has experienced significant growth, expanding its team to over 12 employees. Its rise from a modest start-up to a leading player in the advertising and digital marketing industry underscores its success and ongoing influence in the field.
Services
Digi Friction is a multifaceted information technology company that offers a comprehensive range of services. Specializing in website development, software development, and application development, the company provides robust IT solutions tailored to meet diverse client needs. Additionally, Digi Friction excels in digital marketing, public relations, and online reputation management, helping businesses enhance their online presence and maintain a positive digital footprint. Through its diverse service offerings, Digi Friction supports clients in navigating the complexities of the digital landscape and achieving their strategic goals.
Founder
Ashraf Malik, an Indian entrepreneur and author, is the founder and managing director of Digi Friction. An alumnus of Dr. A.P.J. Abdul Kalam Technical University in Lucknow, India, Ashraf brings over a decade of experience in the information technology sector to his role. His extensive background in IT and related fields has been instrumental in shaping Digi Friction into a leading force in digital marketing and technology solutions.
Achievements
Digi Friction has achieved notable milestones since its founding in 2014. The company has established itself as a leading advertising agency in Bareilly, recognized for its exceptional IT and digital marketing services. Its rapid growth is reflected in the expansion of its team to over 12 skilled professionals. Digi Friction has successfully delivered innovative solutions in website and application development, digital marketing, public relations, and online reputation management. Additionally, the company is making strides in enhancing the digital experience for its clients by developing schema-based applications to improve website visibility and performance. These achievements underscore Digi Friction’s commitment to excellence and its significant impact in the digital services industry.
Future Plans
Digi Friction is currently focusing on delivering core IT services while strategically planning to expand into the SaaS (Software as a Service) sector. Recently, the company announced the development of schema-based applications designed to enhance how webmasters present their websites to Google bots. This innovative approach aims to improve website visibility and search engine optimization, reflecting Digi Friction’s commitment to advancing digital solutions and supporting clients in optimizing their online presence.
